Zimbabwe boosts tourism through global conferences and digital marketing

Zimbabwe is strategically increasing its presence at worldwide events to secure more tourist arrivals
The Government of Zimbabwe will amplify efforts to secure major international conferences through the National Convention Bureau (NCB) and increase participation in key tourism expos, aiming to enhance Zimbabwe’s global visibility and accelerate sector expansion. This initiative aligns with a projected 3.1 per cent tourism growth in 2026, driven by rising arrivals from core markets and expanded international marketing.










