Local tourism promoted as sector reopens
1 September 2020
South Africans are encouraged to travel locally as the tourism sector attempts to recover from the effects of the COVID-19 pandemic.
“We had envisaged that domestic tourism will be the first pillar upon which the tourism recovery will kick-start,” the Minister of Tourism, Mmamoloko Kubayi-Ngubane, said.
Addressing the Tourism Month media launch in Cullinan on Monday, the Minister said government will, during Tourism Month, drive its domestic tourism campaign aimed at getting South Africans to travel and explore the splendour of the country responsibly, under the guidance of the health and safety protocols.
“South Africa has diverse tourist attraction offerings and I have no doubt that the varied needs of travellers will not only be met, but they will be exceeded,” the Minister said.
The domestic tourism campaign will stimulate demand, which will have to be met with sufficient supply.