Oslo & Bergen Travel Expos 2017: Successful Promotion of South Africa
24 February 2017
The South African Mission in Oslo, Norway participated in the annual Oslo Travel Expo 13-15 January 2017, which gathered 600 travel exhibitors and approximately 40 000 visitors over the time span of a weekend in Norway’s capital.
Photo: Oslo Travel Expo 2017: Flying the South African flag high at the largest travel expo in Norway
Oslo Travel Expo – Telenor Arena has become one of the most popular and important international meeting place for the travel industry worldwide, and it is hence the ideal platform for promoting South Africa to a large and travel eager Scandinavian audience.
The Oslo Mission had a beautifully decorated stand with stunning images and video clips from the rainbow nation, as well as flags and artifacts and promotional material consisting of maps, DVDs and leaflets.
The stand received a lot of positive attention and a solid stream of pleasant visits, with the staff providing information, inspiration and insights to a large number of potential tourists to South Africa.
The SA Embassy also got the opportunity to showcase SA culture through a beautiful musical performance by Xoliswa Roaldsoy (vocals) and Zwai Mbula (marimba) to the great delight of the audience.
Stunning SA musical performance at the Oslo Travel Expo.
On 28 January 2017, Makhosazana Mepha and Maria Nkwane of the SA Embassy Oslo continued the tourism promo trail, this weekend to Norway’s second largest town, beautiful Bergen, where they were flying the South African flag high over the wintery west-coast city.
It was a lovely weekend in the name of tourism and the Embassy officials had great interactions with a number of travel-eager Expo attendees.
South African Embassy in Oslo, Norway